Most (if not all) online parts dealers are selling them for twice that price. Though I agree the trials-style or Carlisle universal-style tread patterns are cooler looking (don’t have that squarish profile), these work great on the Skinny Minnie rims like you find on the old Bird/Sears bikes and the like. As for Coker tires, understanding small production runs and lack of economies of scale, the price still deters me. I spend less on some of my full size motorcycle tires! Still, I do understand they’re the only game in town for some restoration-type builds; that’s just not my game.